Lily Collins, star of the hit Netflix series Emily in Paris, has been named the highest-earning cast member on Instagram, according to new research. The findings show that Collins, who plays the titular character Emily Cooper, earns up to $124,700 per post on the platform, significantly more than her co-stars.
A study conducted by marketing firm Skyline Social analysed the social media profiles of the cast using an Instagram pricing calculator, revealing the potential earnings each cast member could make per post. The research coincides with the release of Emily in Paris Season Four Part Two, which has drawn renewed attention to the show’s popular stars.
With 28.5 million Instagram followers, Collins commands a substantial lead over the rest of the cast. The British-American actress, known for her roles in Love, Rosie and To the Bone before landing the lead in Emily in Paris, has built a strong presence on social media, making her one of the most influential figures on the platform.
Ashley Park, who plays Mindy Chen on the series, ranks second, earning up to $24,100 per post. Park, who boasts 3.3 million followers, is not only recognised for her role in the Netflix show but also for her performance as Gretchen Wieners in the Broadway musical Mean Girls.
In third place is Lucien Laviscount, who portrays Alfie in the series. Laviscount, who has 2.4 million Instagram followers, earns an estimated $18,800 per post. Before joining Emily in Paris, the British actor appeared in popular TV shows like Coronation Street and Waterloo Road.
Lucas Bravo, who plays Gabriel, ranks fourth with 2.1 million followers and potential earnings of $16,900 per post. Bravo, a rising star, has also gained recognition for his role in the film Mrs. Harris Goes to Paris.
Emily in Paris season four cast members ranked by Instagram earnings
| Rank | Cast member | Role | Instagram followers | Highest possible earning from 1 Instagram post |
| 1. | Lily Collins | Emily Cooper | 28.5M | $124,700 |
| 2. | Ashley Park | Mindy Chen | 3.3M | $24,100 |
| 3. | Lucien Laviscount | Alfie | 2.4M | $18,800 |
| 4. | Lucas Bravo | Gabriel | 2.1M | $16,900 |
| 5. | Camille Razat | Camille | 1.3M | $11,900 |
| 6. | Philippine Leroy-Beaulieu | Sylvie Grateau | 779K | $7,800 |
| 7. | Paul Forman | Nicolas de Léon | 387K | $4,600 |
| 8. | Jean-Christophe Bouvet | Pierre Cadault | 291K | $3,700 |
| 9. | Kevin Dias | Benoit | 260K | $3,400 |
| 10. | William Abadie | Antoine Lambert | 210K | $2,900 |
| 11. (=) | Bruno Gouery | Luc | 192K | $2,700 |
| 11. (=) | Jeremy O. Harris | Grégory Elliot Duprée | 194K | $2,700 |
| 12. | Melia Kreiling | Sofia Sideris | 68.2K | $1,200 |
| 13. | Arnaud Binard | Laurent | 34.9K | $721.20 |
| 14. | Pierre Deny | Louis de Léon | 9,310 | $261.04 |
Rounding out the top five is Camille Razat, who plays Camille in the series. The French actress, with 1.3 million followers, earns up to $11,900 per Instagram post. Razat previously starred in the French thriller The Disappearance and has seen her profile rise since joining Emily in Paris.
Other notable cast members include Philippine Leroy-Beaulieu, who plays Sylvie Grateau, earning up to $7,800 per post with 779,000 followers, and Paul Forman, who portrays Nicolas de Léon and makes $4,600 per post with 387,000 followers.
Jean-Christophe Bouvet, who plays fashion designer Pierre Cadault, ranks eighth with potential earnings of $3,700 per post, followed by Kevin Dias, who plays Benoit, at $3,400 per post.
At the lower end of the list is William Abadie, who plays Antoine Lambert. With 210,000 followers, Abadie earns around $2,900 per post, while Bruno Gouery (Luc) and Jeremy O. Harris (Grégory) each earn $2,700 per post.
Commenting on the findings, Ash Davis, CEO of Skyline Social, said: “Lily Collins is clearly the standout star on Instagram, with a massive following and the ability to command nearly five times the earnings of Ashley Park. The success of Emily in Paris has undoubtedly boosted her status.”
The research highlights how the cast of Emily in Paris is benefiting not only from the show’s popularity but also from the lucrative opportunities available through social media.
